Über is a Sheffield-based, integrated advertising agency which was founded in 2003. Since then we’ve gone on to produce multi-award-winning work, for clients such as DFS, The Perfume Shop, tombola, BAFTA and Audi.
The Challenge
As we embark on what promises to be an exciting new era in our brand evolution, we felt it was the perfect time to give ourselves a refresh. We wanted to build on our reputation as one of the leading creative agencies outside London by presenting ourselves as a truly future-facing company who will never compromise on creativity.
The Solution
We decided on a bold new positioning that summed up the ‘over, above, beyond’ core culture, attitude and philosophy that has flowed through Über since our inception. Now, as self-styled ‘Brand Spankers’ and ‘Vanilla Killers’, we’re sending out a confident message that we’re an agency that won’t do ‘so-so’.
The re-brand is brought to life through a brash colour palette, a slick suite of icons, striking 3D rendered objects and a kinetic motion graphics style, delivered via this very, revamped, website and soon to be released promotional video and social activity.